Association of Progressive Rental Organizations (APRO)

AI Resource Hub

Welcome to the AI Resource Hub, your go-to destination for learning how artificial intelligence (AI) can enhance your rent-to-own business. This members-only resource is designed to help business owners, managers, and store-level employees leverage AI to enhance efficiency, foster customer engagement, and drive business growth. Explore articles, webinars, podcasts, cheat sheets, and tools to stay ahead in the evolving RTO industry. New resources will be added regularly, so check back often!

AI Education

Playlist

2 Videos
Overview

AI for Beginners: Exploring LLMs
Titan Tech Dynamics

In this introductory video, Jason Sexton from Titan Tech Dynamics breaks down the fundamentals of Large Language Models (LLMs), including how they work, popular tools like ChatGPT, Gemini, and Claude, and their practical uses. He highlights specific applications for the rent-to-own industry – such as automating customer screening, generating contracts, sending payment reminders, crafting product descriptions, and handling customer support. The video also covers basic prompting techniques to help users get better results from AI tools.

Release Date: May 8, 2025

Playlist

2 Videos
Overview

New Year, New Commitment to Using AI
APRO Webinar

This APRO webinar explores how AI is reshaping business in 2025, featuring insights from industry experts on the latest AI tools and their practical applications. Speakers discuss how AI can automate tasks, enhance customer experiences, and integrate seamlessly into business operations. Miguel Guhlin shares his expertise in AI-driven applications for education and business, while Jason Sexton and Enjoli “JiJi” Sexton of Titan Tech Dynamics provide real-world strategies for leveraging AI in marketing, operations, and innovation. Whether for small businesses or large corporations, this session offers valuable tools and insights to stay ahead in the AI-driven landscape.

Release Date: February 20, 2025

Playlist

6 Videos
Overview

AI Series Part 1: Integrating AI into Your Daily RTO Operations
RTO Show Podcast

In this episode of the RTO Show, host Pete Shau interviews Daniel Hajduk from Vox-Pop-Uli to kick off a six-part mini-series on AI in the rent-to-own industry. Daniel breaks down AI technology, addressing common concerns and emphasizing its practical applications. He discusses tools like ChatGPT, Claude, and Google’s Gemini, explaining that AI should augment human capabilities, not replace them. Daniel encourages listeners to start with free tools and explore more advanced options as they grow comfortable.

Follow the RTO Show Podcast on Facebook, Instagram, and LinkedIn, and reach out with questions at pete@theRTOshowpodcast.com.

Release Date: January 20, 2025

AI Articles & Resources

Explore in-depth articles, best practices, and guides to help you understand and implement AI in your business. Whether you’re a beginner or an advanced user, these resources provide practical insights and step-by-step guidance.

AI Tools Directory

Discover the best AI tools for your RTO business. Directory powered by Titan Tech Dynamics.

All Tools
Productivity
Business
Automations
LLMs
Name Description Link Use Cases

© 2025 AI Tools Directory. All tools belong to their respective owners.

Disclaimer: The information contained on this website is provided for general information purposes only and does not constitute legal advice. The information and services are general and educational in nature, may not reflect all recent legal developments, and may not apply to the specific facts and circumstances of individual transactions and cases. The information and services on this website are not intended to and shall not be used as legal advice or as the basis of an attorney-client relationship. Articles and other publications on this website are current as of their date of publication and do not necessarily reflect the present law or regulations. The materials on this website are protected by copyright and trademark laws, are intended for personal use only, and may not be reproduced, distributed, modified, stored or posted in any form without written permission. You should consult with legal counsel before acting on any of the information and services on this website.

Upcoming Events



Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.