Association of Progressive Rental Organizations | America’s Champion for Rent-to-Own

Privacy Policy

General Principles of APRO’s Collection, Use and Disclosure of Personal Information

To the extent required by applicable law, whenever APRO collects personal information, APRO will:
  • Provide timely and appropriate notice to you about our data practices;
  • Collect your personal information only for specified and legitimate purposes. The information we collect will be relevant, adequate and not excessive for the purposes for which it is collected;
  • Process your personal information in a manner consistent with the purposes for which it was originally collected or to which you have subsequently consented;
  • Take commercially reasonable steps to ensure that your personal information is reliable for its intended use, accurate, complete, and, where necessary, kept up-to-date;
  • Not use your personal information for direct marketing purposes without giving you an opportunity to “opt-out”; and
  • Take appropriate measures, by contract or otherwise, to provide adequate protection for personal information that is disclosed to a third party or transferred to another country, including transfers within APRO.

What information does APRO collect?

We collect information from you when you register on our Site, subscribe to our newsletter or fill out a form. When ordering or registering on our Site, you may be asked to enter your: name, email address, mailing address or phone number. You may also visit our Site anonymously.

How does APRO use your information?

Any of the information we collect from you may be used:
To improve customer service
Your information helps us respond more effectively to your customer service requests and support needs.
To send periodic emails
The email address you provide for order processing will be used only to send you information and updates regarding your order. Your email address also may be used to alert you of upcoming renewal dates, classes offered, relevant professional news and notifications. You can opt-out of these email reminders at any time. Note: If at any time you want to unsubscribe from receiving future emails, please contact us at or (800) 204-APRO [2776]. APRO may share personal information on a very limited basis with its affiliated organizations, as well as with a very select group of partners. APRO also may share some personal information with third-party vendors providing services in connection with our website, products or services. These vendors are required to hold all personal information in confidence.

Retention of Your Personal Information

How long we keep your personal information will vary and will depend on the purpose and use of information collected. There are legal requirements that we keep some types of data for specific periods. Otherwise, we will retain it for no longer than is necessary for the purposes for which the data was collected

How does APRO protect your information?

We employ a spectrum of security measures to maintain the safety of your personal information when you share or access your personal information with us. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and  encrypted into our Payment gateway providers database, which is accessible by only those authorized with special access rights to such systems, and who are required to keep the information encrypted.

Does APRO use cookies or disclose information to outside parties?

Third-Party Ad Networks We use third parties, such as network advertisers, to serve advertisements on our Site and on third-party websites or other media (e.g., social networking platforms). This enables us and these third parties to target advertisements to you for products and services in which you may be interested. Third-party ad network providers, advertisers, sponsors and/or traffic measurement services might use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other tracking technologies to measure the effectiveness of their ads and to personalize advertising content to you. These third-party cookies and other technologies are governed by each third party’s specific privacy policy, not this one. We may provide these third-party advertisers with information about you. Users in the United States may opt-out of many third-party ad networks. For example, you may go to the Digital Advertising Alliance (“DAA”) Consumer Choice Page for information about opting out of interest-based advertising and their choices regarding having information used by DAA companies. You may also go to the Network Advertising Initiative (“NAI”) Consumer Opt-Out Page for information about opting out of interest-based advertising and their choices regarding having information used by NAI members. Opting out from one or more companies listed on the DAA Consumer Choice Page or the NAI Consumer Opt-Out Page will opt you out from those companies’ delivery of interest-based content or ads to you, but it does not mean you will no longer receive any advertising through our Site or on other websites. You might continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads). Also, if your browsers are configured to reject cookies when you opt-out on the DAA or NAI websites, your opt-out may not be effective. Additional information is available on the DAA’s website at or the NAI’s website at Online Behavioral Advertising & How to Opt-Out We may work with third-party advertising companies who may utilize cookies, web beacons and data collected on our services to customize advertisements to you on our services, as well as on other websites or mobile applications in their networks beyond our services. Among other things, these customized advertisements may promote our products and services and third-party products and services on websites or mobile applications not affiliated with us. Some of these ads are online behavioral advertising – which serves advertisements that are more likely to be of interest to you using non-personal behavioral information. Such ads may contain cookies that allow monitoring of websites and mobile applications (including our own services), as well as your response to such advertisements. Cookies or web beacons placed by these companies do not collect personal information, and the third-party advertising companies do not have access to or use your name, address, e-mail address, telephone number or other personal information. They may, however, anonymously track your usage across our services and other websites or mobile applications in their networks. We limit companies that place our ads from using information for any purpose other than to assist us in our advertising efforts. For more information about these third-party advertising companies’ privacy policies, visit the Network Advertising Initiative’s website at If you prefer to not receive targeted advertising, you can opt-out of network advertising programs that use your information. To do so, please visit the Network Advertising Initiative’s opt-out page.

APRO’s DNT Policy

APRO does not track its customers over time and across time and across third party website to provide targeted advertising and therefore does not respond to Do Not Track (DNT) signals.  Third parties that have content embedded on APRO’s websites may set cookies on a user’s browser and/or obtain information about the fact that a web browser visited a specific APRO website from a certain IP address. Third parties cannot collect any other personally identifiable information from APRO websites unless you provide it to them directly.

Children’s Online Privacy Protection Act Compliance

We are in compliance with the requirements of COPPA (Children’s Online Privacy Protection Act); we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

Your Consent

By using our site, you consent to our website privacy policy.

Changes to Our Privacy Policy

If we decide to change our privacy policy, we will update the following Privacy Policy modification date: This policy was last modified 2/7/2020.

Access to Your Personal Information

You may review, correct and update your personal information provided to us by using the feedback mechanisms provided at a particular APRO Internet Site or App, by clicking on APRO’s website, or by writing to us at: Association of Progressive Rental Organizations (APRO) PO Box 4189 Cedar Park, TX 78630 United States APRO’s website Email (800) 204-APRO [2776]

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