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Associates from Aaron's, Inc., a leading omnichannel provider of lease-purchase solutions, and its divisions Aaron's and Progressive Leasing, unveiled the newly renovated Keystone Teen Center at the Lied Boys & Girls Club of Southern Nevada on Wednesday, March 22, 2017 in Las Vegas. Keystone is Boys & Girls Clubs of America's premier teen leadership program, helping teens develop their character and leadership skills in hopes of helping them reach their potential and creative positive change in their community. (Isaac Brekken/AP Images for Aaron's, Inc.)

Aaron’s, Inc. and its divisions Aaron’s and Progressive Leasing surprised teens on Wednesday with this newly renovated Keystone Teen Center at the Lied Boys & Girls Club of Southern Nevada. As part of Aaron’s three-year, $5 million partnership with Keystone, which inspires teens to “Own It” by taking ownership of their choices to build the lives they deserve, Aaron’s associates have remodeled 19 Keystone Teen Centers across the U.S.

Aaron’s, Inc. (NYSE: AAN), a leading omnichannel provider of lease-purchase solutions, and its divisions Aaron’s and Progressive Leasing, surprised teens on Wednesday with a newly renovated Keystone Teen Center at the Lied Boys & Girls Club of Southern Nevada.

Through a partnership with Boys & Girls Clubs of America (BGCA) and input from the teen members, Aaron’s associates and Club officials worked on Monday painting, decorating and furnishing a computer study room, game zone, and lounge area at the Club. On Wednesday, local Aaron’s associates and Club officials unveiled the new space, which is now equipped with new technology, sectionals, tables and chairs, sound systems and fresh coats of paint. Teens chose the special Sherwin-Williams™ paint colors for the rooms: Surfin Blue, Olympus White, Wishful Blue and Chalkboard Paint.

“Our 19th refresh in Las Vegas demonstrates Aaron’s continued commitment to helping teens across the country reach their full potential by providing the resources to allow them to grow as leaders in their communities,” said John Robinson, CEO of Aaron’s, Inc. “The Lied Clubhouse is vital for providing local teens a safe after-school space and we are certain this refresh will energize the club and attract more teen members who will become community leaders.”

Associates from Aaron's, Inc., a leading omnichannel provider of lease-purchase solutions, and its divisions Aaron's and Progressive Leasing, unveiled the newly renovated Keystone Teen Center at the Lied Boys & Girls Club of Southern Nevada on Wednesday, March 22, 2017 in Las Vegas. Keystone is Boys & Girls Clubs of America's premier teen leadership program, helping teens develop their character and leadership skills in hopes of helping them reach their potential and creative positive change in their community. (Isaac Brekken/AP Images for Aaron's, Inc.)

Keystone teen members of the Lied Boys & Girls Club of Southern Nevada were surprised on Wednesday when associates from Aaron’s, Inc., a leading omnichannel provider of lease-purchase solutions, and its divisions Aaron’s and Progressive Leasing, unveiled a newly renovated Keystone Teen Center in Las Vegas. As part of Aaron’s three-year, $5 million national partnership with Keystone, Aaron’s associates have remodeled 19 Keystone Teen Centers across the U.S.

In 2015, the Aaron’s Foundation, Inc. announced a three-year, $5 million national partnership with Boys & Girls Clubs of America’s Keystone Program, helping teens develop their character and leadership skills in hopes of helping them reach their potential and creating positive change in the community. Keystone Club teen centers provide members ages 14-18 an environment to plan and participate in activities that focus on community service, academic success, career preparation and teen outreach.

The 18 previous Keystone Club makeovers have included Boys & Girls Clubs in cities such as Los Angeles, San Antonio, Nashville, Buffalo, Chicago and Miami. The makeover at the Lied Boys & Girls Club of Southern Nevada includes an additional in-kind retail donation valued at $28,000.

“Thanks to our partnership with Aaron’s, our community has an improved and updated space for teens, as well as a shining example of how giving back can make a big change,” said Tomarco Glasper, Clubhouse Director of the Lied Boys & Girls Club of Southern Nevada. “We were so excited to see our members’ jubilant reaction to the remodeled club and we know it will inspire teens to work even harder to become leaders and own their futures.”

Aaron’s partnership with BGCA’s Keystone Program inspires teens to “Own It” by taking ownership of their choices to build the lives they deserve. The Aaron’s and Keystone Club “Own Your Future” campaign supports three principles:

  • Own Your Path:  No matter where you come from, the future is yours to decide.
  • Own Your Decisions:  Making good choices opens more doors for your future.
  • Own Your Community:  Use your talents to make an impact in your community.

To see photos of the Keystone Club remodel at the Lied Boys & Girls Clubs of Southern Nevada, visit Aaron’s on Facebook (www.facebook.com/aaronsinc), on Twitter (www.twitter.com/AaronsInc) and at www.AaronsGives.com.

About Aaron’s, Inc.
Headquartered in Atlanta, Aaron’s, Inc. (NYSE: AAN), is a leading omnichannel provider of lease-purchase solutions. Aaron’s Business engages in the sales and lease ownership and specialty retailing of furniture, consumer electronics, home appliances and accessories through its more than 1,860 Company-operated and franchised stores in 47 states and Canada as well as its e-commerce platform Aarons.com. In addition, Progressive Leasing, a virtual lease-to-own company, provides lease-purchase solutions through approximately 22,000 retail locations in 46 states. Dent-A-Med, Inc., d/b/a the HELPcard®, provides a variety of second-look credit products that are originated through federally insured banks. For more information, visit investor.aarons.com, Aarons.com, ProgLeasing.com, and HELPcard.com.

About Boys & Girls Clubs of America
For more than 100 years, Boys & Girls Clubs of America (GreatFutures.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, more than 4,100 Clubs serve nearly 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 54 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at www.facebook.com/bgca.clubs and https://twitter.com/BGCA_Clubs.

 

Nationwide New Orleans Mar 2017-0667Over 100 Rent to Own companies from across the country attended RentDirect Nationwide PrimeTime vendor show in New Orleans. The PrimeTime show was held on March 19th through March 21st at the Ernest Morial Convention Center.

Jeff Knock, Senior Executive Team, opened the meeting by thanking the dealers for attending. He recognized the importance of James MacAlpine and that he will be missed. Former Senior Vice President of Member Development James MacAlpine announced he was joining Waybeyond Rewards as their Chief Marketing Officer in January. He had joined Nationwide Marketing Group in 2005 and during his tenure he had also served as Vice President of Business Development and Rental.

The RentDirect member meeting was hosted by longtime Nationwide partner, Lauren Talicska. She referenced a Basketball Tournament when addressing members, “You can’t win if you don’t play and running your stores shouldn’t be any different,” said Talicska. “There are many tools and assets from marketing to member services that are all available to RentDirect members to help them get the win.”

Highlights of this year’s PrimeTime! show was a legal update presented by APRO General Counsel, Ed Winn III that covered legal issues with the e-commerce rent-to-own space, rent-to-own companies and state rent-to-own compliances. He also went over the recent CFPB ban on doorstep collections for creditors and other perennial rent-to-own legal issues like the TCPA, bedbugs and bankruptcy.

The Hot Show Auction included two new furniture vendors along with a mix of appliances, furniture and electronics. Rock bottom pricing on appliances made this Hot Show RentDirect’s most successful in recent years with 30% more sales than August 2016.

Click here to see more pictures from RentDirect Nationwide PrimeTime vendor show in New Orleans.

OP_GRAT_BnR_full_logoThis year’s Fuse convention attendees will have the opportunity to let those who serve and protect us know we are thinking of them. Operation Gratitude annually sends 200,000+ care packages filled with food, entertainment, hygiene, and handmade items, plus personal letters of appreciation to Veterans, First Responders, New Recruits, Wounded Heroes, their Caregivers, and to individually named U.S. service members deployed overseas and their families waiting at home.Their mission is to lift the spirits and meet the evolving needs of the Military and First Responder communities, and provide volunteer opportunities for civilians anywhere in America to express their appreciation to all who serve our nation.

Since its inception in 2003, Operation Gratitude volunteers have shipped more than 1,600,000 care packages.

The APRO Giving Back project area will be located near the APRO registration desk at the Galveston Island Convention Center on Education Day, Thursday May 11, from 8 a.m.-Noon. Stop by for as little or as long as you like and help put together care packages for those who risk so much to keep us all safe.

Click here to read more about Operation Gratitude

Haven’t registered for Fuse: APRO’s National Rent-to-Own Convention yet?  Click here for registration and hotel information.

Fuse17_HR

DSC01299The 2017 TRIB Group Summit Convention and Expo three day meeting took place on March 5 – 8 at the Marriott Orlando World Center. This year’s convention was the most attended in the TRIB Group’s history. The event’s purpose is to create networking events and provide buy shows across all categories of merchandise.

The event began with the Tom C. Kitchens Charity golf tournament to benefit the APRO Educational scholarship. The tournament welcomed 91 golfers and raised close to $14,000.

The contest winners are as follows:
  • Long Drive Men: Mike Tagel
  • Long Drive Women: Rita Haney
  • Closest to the Pin Men: Trini Rubio
  • Closest to the Pin Women: Sharon Tomcszewski
  • Longest Putt: Ernie Lewallen
  • Straightest Drive: Danny Singh
  • Winning Team: There was a 3 way tie for winning team with each having a net 60 score. The winning team with be Kevin Silvers, Mark Lamkin, Bill Milby, and Kevin Faulkerson.
  • Second Place Team: Jim Forker, Brian Clussman, Trinidad Rubio, Big Mike Gordon.
  • Third Place Team: Dan Singh, Rita Haney, Ben Bost, Mike TIssot.
  • Marshmallow Drive: Kyle Hadden
  • Putting Contest: 3 way tie of David Pagano, Robert Fales, and Mark Lamkin with David Pagano the named winner.
  • Washing Machine Chipping Contest: Another 3 way tie with Cory Gray being named winner, and Mike Tissot and Dan Allums runners up.

DSC01267As always, the Hot Show auction presented buying opportunities in a fast-paced auction format. This was followed by the off-site Welcome Celebration at Whirly Dome. This was a great event that gave both vendors and members the opportunity socialize and/or compete on the WhirlyDome courts. Countryside Rentals even had a team uniform, complete with matching headbands and wristbands. TRIB Group had an excellent band this year, and a cigar roller. Event Sponsors were Crosley, Sealy, LG Electronics, and Imagery Marketing and we thank them for their generosity.

Tuesday, Members got down to business at the annual Membership Meeting followed by the Hot Show II Furniture buying fair which was a very successful event. TRIB Group would like to thank all vendors and members who helped make this the most successful convention yet.

Click here to view photos more photos of the 2017 TRIB Group Summit Convention and Expo.

Buddy's Home Furnishing MBennett 123A

Michael Bennett, Chief Operating Officer of Buddy’s Home Furnishings, speaks to attendees at the 2017 Leadership Meeting in Orlando, Florida. Bennett has led Buddy’s expansion to become the third largest rental-purchase company in the US.

Buddy’s Home Furnishings, the fastest growing rent-to-own company in the nation, recently held its annual Leadership Meeting at the Gaylord Hotel and Convention Center in Orlando, Fl. The company celebrated 51% growth in 2016 and detailed plans for continued aggressive expansion in 2017 and beyond.

The event kicked off with a private vendor fair and recognition of Buddy’s Top Performers, including 14 recipients of the Peak Performance award. “Our top performing franchisees continue to find innovative ways to expand the Buddy’s business without losing focus of our top priority – serving our customers,” stated Michael Bennett, COO of Buddy’s Home Furnishings.

Special recognition was given to the winner of the Norman Slatton Excellence Award, Angela Shutt, General Manager of Buddy’s Home Furnishings franchise RNB in Cullman, Alabama. “Angela embodies the spirit of entrepreneurship, leadership and service of Buddy’s founder, Norman Slatton, Sr.,” Bennett said.

During the General Session on day two, Buddy’s corporate team laid out the strategy for growing existing franchises and opening new markets in 2017. “As the rest of the industry contracts, our company is expanding. There are tremendous growth opportunities for our franchisees,” said Bennett. “The Buddy’s system is built for profitable growth.” Among other acquisitions in 2016, Buddy’s recently acquired 80 Home Smart stores from Aaron’s, opening additional opportunities for new and existing Buddy’s franchisees.

Breakout sessions were held at the end of the second day to give franchisees the opportunity to interact with key corporate departments and refine strategies. “The Buddy’s system has attracted the best-of-the-best franchisees in the business,” noted Bennett. “The corporate support team’s role is to develop systems that maximize profit potential.” Bennett added that exceptional growth in 2016 was a precursor for additional anticipated expansion in 2017.

About Buddy’s Home Furnishings
Orlando, FL-based Buddy’s Home Furnishings, is focused on providing profitable franchise opportunities nationwide. The Buddy’s Home Furnishings franchise is the third largest rent-to-own company in the United States, operating more than 330 locations. For additional information, visit our website at http://www.buddyrents.com/.

Winner of Aaron's Big Blue Bow Kia Giveaway Adam Barbour receives his 2017 Kia Forte at the Aaron's store in Tracy Calif., on Wednesday, March 15, 2017. (Peter Barreras/AP Images for Aaron's, Inc)

Aaron’s, Inc., delivered a brand new 2017 blue Kia Forte EX wrapped in a big blue bow to Adam Barbour of Stockton, CA, the grand prize winner of Aaron’s “Big Blue Bow Event,” at the Aaron’s store in Tracy, California.

Aaron’s, Inc. (NYSE: AAN), a leader in the sales and lease ownership and specialty retailing of furniture, consumer electronics, home appliances and accessories, delivered a brand new 2017 blue Kia Forte EX wrapped in a big blue bow to Adam Barbour of Stockton, California, the grand prize winner of Aaron’s “Big Blue Bow Event,” at the Aaron’s store in Tracy, California.

“The Kia giveaway wraps up our successful holiday Big Blue Bow Event where we gave away 1,435 giant stockings filled with toys and games to deserving families across the U.S. this past holiday,” said John Robinson, CEO of Aaron’s, Inc. “Aaron’s is so pleased Adam is the grand prize winner of this wonderful gift.  We want our customers to know that we’re helping them own the life they want and hope they learn more about our great lease-to-own deals so that they can enjoy quality brand name products in their homes.”

The Big Blue Bow Event continues Aaron’s tradition of offering shoppers great lease-to-own deals with flexible payment options, no credit needed and the opportunity to pay off early and save.

The Kia has an Approximate Retail Value (“ARV”) of $25,810. Consumers who entered a new lease agreement during December were automatically entered to win the Kia. No purchase was required.  Aaron’s also partnered with “The Wendy Williams Show” this past holiday as part of the Big Blue Bow Event and awarded one lucky viewer with a full house of new furniture, appliances and electronics. The winner had a surprise reveal on the December 9 “The Wendy Williams Show.”

About Aaron’s, Inc.
Headquartered in Atlanta, Aaron’s, Inc. (NYSE: AAN), is a leading omnichannel provider of lease-purchase solutions. Aaron’s Business engages in the sales and lease ownership and specialty retailing of furniture, consumer electronics, home appliances and accessories through its more than 1,860 Company-operated and franchised stores in 47 states and Canada as well as its e-commerce platform Aarons.com. In addition, Progressive Leasing, a virtual lease-to-own company, provides lease-purchase solutions through approximately 22,000 retail locations in 46 states. Dent-A-Med, Inc., d/b/a the HELPcard®, provides a variety of second-look credit products that are originated through federally insured banks. For more information, visit investor.aarons.com, Aarons.com, ProgLeasing.com, and HELPcard.com.

f619be18-2ae2-4a66-abd3-3e48635e3415Don’t forget these 3 easy steps to register for Fuse: APRO’s National Rent-to-Own Convention May 9-11 on beautiful Galveston Island Texas

  1.  Plan your travel. Click here to search for flights.
  2. Reserve your hotel room. Click here for reservation information.
  3. Register for the convention.

FULL registration includes all of these events for low rate of $495 for APRO members:

  • APRO Hot Show Welcome Reception
  • Fisherman’s Wharf Gala
  • Awards Reception & Banquet
  • General Session with continental breakfast
  • Exhibit Hall admission with lunch
  • Education Day with breakfast and lunch

Click here for full schedule of events.

Fuse17

Abby and Yan

AVB TV host, Abby Wathen cooking with Martin Yan in the Monogram showroom at KBIS. Martin has hosted his award-winning PBS-TV cooking show “Yan Can Cook” since 1982.

The popular AVB TV platform took the medium to a new level at the recent AVB 2017 Summit in Orlando, FL last week. AVB TV allows members to stream high definition video on demand from the cloud directly to their stores. The AVB TV team collaborated closely with members who attended the Summit to record & produce personalized custom store videos. Footage was recorded in a high definition video set on Sunday and Monday at the World Center Marriot Orlando, then moving full scale to the AVB TV Studio on the Expo floor both Tuesday and Wednesday.

AVB TV began working with dozens of members who enrolled to use the platform last year creating professional store videos at various membership venues including: Regional meetings, KBIS, Las Vegas Furniture Market and most recently at the AVB Summit in Orlando.  To date, over 150 member video productions have been recorded, edited or are in postproduction.  These videos are designed to be used in-store via the AVB TV cloud-based digital video platform as well as on member websites and even YouTube.

Abby_RalphSBS

Ralph Smothers of Ralph’s Joy of Living – Home Appliances with host Abby Wathen shown pre and post production.

To really customize the videos, some members even featured their family members. This helped emphasize the “our family serving yours” message and added a very exclusive store brand touch. The personal messaging dovetailed with the “Tell your local brand story” message AVB/BrandSource delivered to their membership in the general sessions in Orlando.  The AVB TV team includes professional actors, copywriters, camera crew and equipment.  All of this is then focused on helping members tell their story and increase their engagement with customers in-store and online to drive more business.

All script writing is done in conjunction with the AVB TV team in advance so members have the option to be on camera with an actor, or on their own. Some opt to have the actors tell their story for them, while others jump right in and are happy to star in their own feature.  High definition store display backgrounds are used as well as a Green Screen, which provides complete flexibility for the background imagery to be 100% customized for each member.

The response from the members has been resoundingly positive. Here is what a few members have to say about their experience and success with AVB TV thus far.

“Working with the AVB TV team has been great. Never having done a commercial before, the team was so kind to help me with the script and set up for the filming.  We proudly show it on our showroom along with manufacturer content also provided by the AVB TV team.  The addition of these store videos to our business has helped increase our visibility exponentially”.

Jeremy D. Press -Play & Gourmet – Bluffton, SC

“Kristina and the crew did a great job on our custom AVB TV ads. It was very easy to film and the whole AVB TV system works great. Many of our customers have made positive comments about the programming too! Very professional!”

Bob Regan – M&H Appliance, Inc. – St. Cloud, MN

“I think it’s fantastic!!  I have AVB TV located at the welcome center of our grand entrance so my customers are facing it while they’re at the counter. I have the food network on throughout the store except for the Welcome Center. The reason I have been using the food network for 15 years is because I always want somebody cooking in my store. AVB TV absolutely reminds me of that. It is great to see constant content about the things we sell on TV!”

Ralph Smothers – Ralph’s Joy of Living – Tiffin, OH                                   

About AVB
Associated Volume Buyers (AVB) is a member-owned merchandising group with more than $17 billion in annual retail sales, nearly 4,500 independent members and over 8,000 stores in the North America. AVB has many active strategic alliances and Divisions, which include:  BrandSource, Canada’s Mega Group, TRIB the industry’s premier rent-to-own group, ProSource the largest consumer electronics group in the US, and the newly formed home furnishings buying group HFA Buying Source, managed exclusively for HFA. As the largest unified merchandising group by number of members and volume in North America, AVB has the ability to negotiate strong programs with manufacturers and service providers in order keep its independent retailer members relevant and competitive in the consumer marketplace. Please visit www.brandsource.com or joinbrandsource.com for more information.

Media Contact:
Jennifer Baldwin | BrandSource | 714-984-6644 | Jennifer.Baldwin@BrandSource.com

2017-03.15 WDC 154 family

Georgia resident Lula Jobir and her son receive the keys to their new Habitat Home from former NFL star Warrick Dunn, founder of Warrick Dunn Charities (WDC), as part of the Homes for the Holidays (HFTH) program.

Aaron’s, Inc. (NYSE: AAN), a leading omnichannel provider of lease-purchase solutions, and its divisions Aaron’s and Progressive Leasing, provided the home furnishings this week for a Surprise Home Presentation to Snellville, Georgia resident Lula Jobir and her son as part of Homes for the Holidays (HFTH) program sponsored by former NFL star Warrick Dunn and Gwinnett Habitat for Humanity.

“Aaron’s is excited to continue our meaningful partnership with Warrick Dunn Charities to help make a difference in single parents’ lives across the county,” said John Robinson, CEO of Aaron’s, Inc. “It’s clear that Lula has worked hard to achieve her dreams and we’re proud to contribute to her and her son’s bright futures by furnishing her new home with beds, furniture, electronics and appliances.”

Warrick Dunn Charities’ (WDC) Homes for the Holidays assists single parents in becoming first-time homeowners by providing the materials necessary for long-term stability and the provisions required to ensure that both parent and children can thrive educationally, socially and economically. To date, in partnership with Aaron’s and Habitat for Humanity affiliates, WDC and its sponsors have rewarded 154 single parents and over 400 children and dependents with the American Dream of first-time homeownership in 15 cities across the nation. This fall marks WDC’s 20th year in assisting single parents and their families through the Homes for the Holidays program.

1

This featured bedroom is one of the rooms that Aaron’s, Inc. filled with furniture, electronics and appliances in Georgia resident Lula Jobir’s new Habitat home. The home, filled with furniture, electronics and appliances from Aaron’s, Inc.

Lula Jobir arrived in the United States 16 years ago as an Ethiopian immigrant seeking asylum from the country’s harsh politics, gaining her U.S. citizenship in 2011. She is moving out of a two-bedroom apartment she lived in with her mother, sister and son, with whom she shared a room. She works as a certified animal care tech at Emory University.

“Our fundamental goal at Warrick Dunn Charities is to provide single parents with financial stability and, thanks to Aaron’s, these families are able to begin their new lives with homes full of furniture, electronics and appliances,” said Dunn. “I began this charity as a tribute to my mother’s dream of homeownership and Lula embodies that dream with her dedication and unwavering enthusiasm every time she talks about living in her family’s new beautiful home.”

Aaron’s has been a longtime supporter of WDC initiatives and began contributing home furnishings, appliances and electronics to the Homes for the Holidays program in 2003. Warrick Dunn Charities, founded by former NFL star Warrick Dunn, was registered as a 501(c)(3) nonprofit organization in 2002.

About Aaron’s, Inc.
Headquartered in Atlanta, Aaron’s, Inc. (NYSE: AAN), is a leading omnichannel provider of lease-purchase solutions. Aaron’s Business engages in the sales and lease ownership and specialty retailing of furniture, consumer electronics, home appliances and accessories through its more than 1,860 Company-operated and franchised stores in 47 states and Canada as well as its e-commerce platform Aarons.com. In addition, Progressive Leasing, a virtual lease-to-own company, provides lease-purchase solutions through approximately 22,000 retail locations in 46 states. Dent-A-Med, Inc., d/b/a the HELPcard®, provides a variety of second-look credit products that are originated through federally insured banks. For more information, visit investor.aarons.com, Aarons.com, ProgLeasing.com, and HELPcard.com.

About Warrick Dunn Charities
Warrick Dunn Charities provides hope and healing to communities through innovative programming inspired by our Founder’s life journey. Since 1997, the Homes for the Holidays program has awarded 154 single parents and over 400 children and dependents that have achieved first-time homeownership in Atlanta, GA, Baltimore, MD, Baton Rouge, LA, Dallas, TX, Jacksonville, FL, Tallahassee and Tampa, FL Serving single-parent families nationwide, WDC and its partners have combated poverty, hunger and ensure families have basic necessities and comfortable surroundings to improve their quality of life. For more information, visit www.wdc.org.

SertaSimmons awards Audi

Heather Morrissey, Mike Derro, and Scott DeSantis present brand new Audi A3 to David Jones.

Serta-Simmons stepped up big time with a huge giveaway that generated loads of excitement at the AVB Summit in Orlando last week. They decided to give away a luxury Audi A-3 to a lucky BrandSource member David Jones of Jones Appliance & TV, Inc. in Iowa Falls. David’s name was drawn among the scores of contestants that anxiously held their tickets as Scott DeSantis Senior Director of Sales, Buying Groups and Mike Derro VP of Sales, Buying Groups of Serta Simmons Bedding selected the winner. David was thrilled to win the car and was still shaking when he signed the paperwork shortly after the drawing.  He expressed his thanks to Serta-Simmons Bedding and is an avid supporter of the Serta Simmons Bedding products and is an exclusive Serta Mattress Store.

To qualify, contestants were required to attend 2 of the following presentations:

  • SleepSource Compact Gallery Presentation
  • The “AMP”  cooperative marketing  program  (New Cooperative Marketing Program to Support Independent Retailers and Amplify Share of Voice in Local Markets)
  • Stage Presentation on the Serta, Beautyrest, Majestic Sleep or adjustable bases.
David Jones wins Audi

Mike Derro and Scott DeSantis of Serta Simmons congratulate David Jones (center) on winning the brand new Audi A3.

The car was a fully loaded Audi A3 Quattro®, brand new car ready for David to take home. Serta-Simmons Bedding stepped up even further and is paying to have the car shipped back to Iowa and car has arrived to it’s new home safely!

“The promotion increased traffic and awareness for the Serta & Beautyrest  brands at the show and generated the most traffic they ever had at an AVB show” according to . Heather Morrissey, Sales Program Manager for Serta Simmons Bedding.  “We had a successful show that generated many new prospective retailers that we look forward to becoming Serta and Beautyrest dealers” added DeSantis.

About AVB
Associated Volume Buyers (AVB) is a member-owned merchandising group with more than $17 billion in annual retail sales, nearly 4,500 independent members and over 8,000 stores in the North America. AVB has many active strategic alliances and Divisions, which include:  BrandSource, Canada’s Mega Group, TRIB the industry’s premier rent-to-own group, ProSource the largest consumer electronics group in the US, and the newly formed home furnishings buying group HFA Buying Source, managed exclusively for HFA. As the largest unified merchandising group by number of members and volume in North America, AVB has the ability to negotiate strong programs with manufacturers and service providers in order keep its independent retailer members relevant and competitive in the consumer marketplace. Please visit www.brandsource.com or joinbrandsource.com for more information.

Media Contact:
Jennifer Baldwin | BrandSource | 714-984-6644 | Jennifer.Baldwin@BrandSource.com