Dear APRO members,
I can’t begin to express my excitement and pride to be part of APRO as your new CEO. While I’m far from new to the rent-to-own industry – having previously served as both a vendor and service provider – it is an absolute honor to be taking on this new role and contributing to this award-winning publication! I’ve definitely enjoyed connecting with many of you over the past few months at company events, state association meetings, and especially during our time together at RTO World 2023 in San Antonio, Texas.
RTO World, incidentally, was a spectacular success. This issue of the magazine offers several in-depth features, numbers reports, and, of course, plenty of pics from the year’s biggest industry event. San Antonio lived up to its hype as a stunning convention location (and hot summer destination), and your feedback and survey results were overwhelmingly positive, while also providing us with great ideas we can work on to make RTO World 2024 the best one ever! Save the dates now: August 6-8th at the Loew’s Universal Resort in Orlando, Florida – it’ll be an excellent opportunity to bring your family and/or extended groups of employees along to share the fun and delight of this premier destination.
“You’ll see enhanced engagement and presence from APRO, as we work to make the most of your member benefits and our member service in our role as the protector and voice of the RTO industry.“
Charles Smitherman, PhD, JD, MSt, CAE
Even before the curtain came down and the final box was packed, APRO’s attention had already turned to what’s next. I’m happy to announce the APRO Legislative Conference is back as a permanent fixture on the RTO industry calendar – the 2024 conference is scheduled for April 24-26th on Capitol Hill in Washington, D.C. This next conference will be amplified by the launch of our new APRO Advocate program – an initiative to help you be prepared for Congressional meetings, share your positive rent-to-own stories, and improve your experience overall.
Between now and our Legislative Conference and RTO World 2024, you’ll see enhanced engagement and presence from APRO, as we work to make the most of your member benefits and our member service in our role as the protector and voice of the RTO industry. We’ll be hosting quarterly webinars on critical and timely topics related to your business, expanding our educational and resource offerings, and enriching your APRO membership as a whole. Additionally, the next year will bring the conclusion of our current three-year Strategic Plan and the development of the next version, which was begun by the APRO Board of Directors during its autumn meeting.
Over the coming months, I will continue to travel the country to be with you all in my “listening and learning tour,” engaging you in conversations, listening to your concerns, and gathering your perspectives, input, and ideas about the future of APRO – and how we fulfill our mission to safeguard the rent-to-own industry and maximize the value of your APRO membership experience.
Wishing you all a greatly successful 2024,


