Association of Progressive Rental Organizations

Southwest Rental Dealers Association

Founded in 2024, the Southwest Rental Dealers Association (SWRDA), formerly CAL-APRO is dedicated to advancing the rental-purchase industry through advocacy, education, and collaboration. As a unified voice for California and Arizona rental dealers and vendor partners, SWRDA works to safeguard trade interests, promote ethical practices, and foster goodwill across the industry.

What We Do:

  • Advocate: Protect the interests of California and Arizona rental dealers through strong legislative relationships and vigilance

     

  • Educate: Offer resources, updates, and events like our annual meeting to keep members informed and connected

     

  • Network: Foster collaboration and goodwill among rental dealers and vendor partners across the state
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Join SWRDA to protect your business, connect with peers, and help shape the future of the rental-purchase industry.

SWRDA Leadership

Meet the dedicated board of directors leading the SWRDA. Contact us to learn more about the value and importance of being an SWRDA member.

SWRDA Events

Join the SWRDA at our upcoming events, including annual meetings and legislative days. Stay connected, informed, and engaged – check back for updates!

SWRDA Articles

Here we spotlight the impactful work and initiatives of the SWRDA, such as advocacy efforts, community engagements, industry events, and member achievements. Explore how SWRDA continues to support and strengthen the rent-to-own industry across California and Arizona!

State-Level Resources & Tools

Explore key resources and tools for our California and Arizona members, provided by APRO. Access to these resources is exclusive to APRO members.

  • RTO Statutes
  • Economic Impact Reports
  • Legislative Alerts
  • Congressional District Map

Disclaimer: The information contained on this website is provided for general information purposes only and does not constitute legal advice. The information and services are general and educational in nature, may not reflect all recent legal developments, and may not apply to the specific facts and circumstances of individual transactions and cases. The information and services on this website are not intended to and shall not be used as legal advice or as the basis of an attorney-client relationship. Articles and other publications on this website are current as of their date of publication and do not necessarily reflect the present law or regulations. The materials on this website are protected by copyright and trademark laws, are intended for personal use only, and may not be reproduced, distributed, modified, stored or posted in any form without written permission. You should consult with legal counsel before acting on any of the information and services on this website.

Upcoming Events




Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.