Title: The Right Way, Every Day: Real-World Scenarios & Decisions
Join this interactive, hands-on session that will explore real-world scenarios RTO professionals face every day, from fair customer treatment to responsible collections and even team leadership. Grounded in the APRO Code of Ethics, this session will help you navigate gray areas with confidence, build stronger relationships with customers, and create a culture of integrity at every level. Come ready to share, reflect, and do business the right way – every day.
Speakers: Jeff Smith and Charles Smitherman Jeff Smith has 20+ years of experience in the RTO space, starting as an account manager for House of Television in August of 2000. Over the years, Jeff has been a store manager, IT manager, and now owner/operator. Since joining Hometown RTO in 2021, he has helped his business partner grow from one store to four (and counting). Jeff also serves as the president of the NYRDA and is a member of the APRO Board of Directors. In June of 2025, Jeff spearheaded the opening of a Mr. Appliance franchise, the first of many new business ventures. When he is not working, he enjoys playing golf, going to baseball games, writing for a fantasy football site (playing in many leagues), and watching football in the fall.
Speakers: Jeff Smith and Charles Smitherman Jeff Smith has 20+ years of experience in the RTO space, starting as an account manager for House of Television in August of 2000. Over the years, Jeff has been a store manager, IT manager, and now owner/operator. Since joining Hometown RTO in 2021, he has helped his business partner grow from one store to four (and counting). Jeff also serves as the president of the NYRDA and is a member of the APRO Board of Directors. In June of 2025, Jeff spearheaded the opening of a Mr. Appliance franchise, the first of many new business ventures. When he is not working, he enjoys playing golf, going to baseball games, writing for a fantasy football site (playing in many leagues), and watching football in the fall.
Charles Smitherman has served as CEO of the Association of Professional Rental Organizations (APRO) since 2023, leading a focus on dignity-centered commerce and ethical leadership in the rent-to-own industry. He holds a PhD in International Law, an MSt from Oxford, a JD from the University of Georgia, and is a Certified Association Executive (CAE). He is co-author of The RTO Revolution and writes The RTO Insight Review blog. An ultra-runner and open water swimmer, Charles views leadership as helping people become their best selves.
Please join us on Thursday, November 19, 2026, from 2:00–3:00 PM (Central Time) Zoom Link: https://us02web.zoom.us/j/82007643854 Not a member yet? You’re missing out on exclusive resources, free monthly webinars, and more! Learn about our member benefits and join now to unlock everything APRO has to offer!
