Association of Progressive Rental Organizations

How Safe is Your Business?

October is Cybersecurity Awareness Month, a global effort to help everyone stay safe when using technology, whenever and however they connect. The theme for this year is Do Your Part. #BeCyberSmart. APRO is proud to champion this online protection and education initiative.

“The pandemic has proven to be a prime opportunity for cyber criminals to find new and different ways to attack organizations and individuals,” said APRO Executive Director Jill McClure. “We want to help RTO companies stay informed on this critical issue, because the cybersecurity and digital privacy of APRO, its members, and their clients are vital to the continued success of the rent-to-own industry.”

Today, connective technology plays a key role in almost everything we do, so our lives and businesses can be suddenly and speedily derailed when cyber criminals and other adversaries use tech destructively. Cybersecurity Awareness Month aims to spotlight security vulnerabilities while providing practical guidance on actions everyone can take to protect themselves and their organizations, including:

Be Cyber Smart — It’s everyone’s job to know and perform basic cyber best practices.

The Facts:

  • The average total cost of a data breach in 2020 was $3.86 million.
  • The average amount of time it took to identify and contain a data breach was 280 days.
  • The pandemic spurred a boom of new data-breach techniques; in 2020, 35% of breaches used new techniques.

Take Action:

  • Create long, unique passphrases for all online accounts.
  • Enable multi-factor authentication wherever possible.
  • Keep your software updated, and keep backup copies of your data both onsite and offsite.

“We upgrade our systems regularly,” said Paul Davis of Nations Rent-To-Own Sales & Leasing. “Then we also make sure we audit them, so we have a frequent security assessment on hand.”


Fight the Phish — Phishing is the number-one gateway to cyber attacks.

The Facts:

  • Phishing scams make up more than 80% of reported security incidents.
  • Malware increased by 358% in 2020.
  • In 2020, phishing was the most common type of cybercrime, with the FBI receiving over 240,000 complaints.

Take Action:

  • Watch for common signs of a phishing scams – misspellings, grammar errors, and odd formatting are all phishing red flags.
  • Think before you click on any out-of-the-ordinary emails, links, or attachments.
  • Don’t hesitate to report suspicious emails or other phishing attacks.

“We installed new firewall appliances at each of our store locations to help keep threats out and minimize any cybersecurity attacks,” said Shaun Rush of Triad Leasing LLC.


Put Cybersecurity First — Prioritize cybersecurity for your business and its people.

The Facts:

  • Almost two-thirds of companies have 1,000+ sensitive files open to all employees.
  • Cybersecurity spend is on-track to total more than $60 trillion this year.
  • By 2029, the cybersecurity job market is expected to grow by over 30%.

Take Action:

  • Build security into your business’s procedures and processes.
  • Include cybersecurity training as part of your employee onboarding.
  • Provide your people with all they need to keep your company protected.

“The best way we minimize our cybersecurity risk is three-fold,” said John Grove from JPG Gun Barrel LP, dba Aaron’s. “We placed firewall hardware into our systems, performed store audits for unapproved devices, and hosted training for our associates.”

Co-led by the National Cyber Security Alliance and the Cybersecurity & Infrastructure Security Agency, Cybersecurity Awareness Month launched in 2004 as a collaborative effort between government and industry to raise awareness about the importance of cybersecurity, and to ensure everyone has the tools and resources necessary to stay safer online.

For more information on cybersecurity and ways to protect you and your business, please contact us at info@rtohq.org.

Upcoming Events




Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.