O’Rourke Sales Company recently announced it is now a provider for Electrolux Home Appliances/Frigidaire to the rental industry. APRO Associate Member and Board of Directors Vendor Liaison Bill French says O’Rourke is excited about the new partnership, “Frigidaire offers our rental channel the ability to provide their customers with a high-quality professional appliance product. We are extremely excited to be able to offer the entire Frigidaire product line to all of our rent to own partners.”
O’Rourke Sales Company is a national wholesale distributor with over 50 years of distribution successes in consumer electronics, white goods and high-end appliances. With six strategically located shipping points across the nation, O’Rourke Sales Company is the largest TV supplier to the independent dealer base in the United States market. The company provides products in a variety of areas including divisions in consumer electronics, computers, phones and appliances, and serves a broad customer base including independent retail, E-commerce fulfillment, RTO, buying groups, premium incentive and military channels.
“We are pleased to have Electrolux Home Appliances/Frigidaire join our growing family of quality products,” says O’Rourke Vice President of Appliance Sales Tom Jeffries. “With an easily obtainable freight program that allows for the combination of Frigidaire pieces to ride along with consumer electronics and a two-year parts and labor warranty for our rental market, Frigidaire presents a win-win opportunity for our dealers and their customers.”
To learn more about Frigidaire Home Appliances, contact Tom Jeffries at tjeffries@orourkesales.com or Bill French at bfrench@orourkesales.com.
Mike Lewis
Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.
For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.
Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!


