Rent-A-Center Partners with Feeding America to Raise $150K in One Month

Rent-A-Center is teaming up with hunger-relief organization Feeding America to raise $150,000 within the month of September. The new fundraising campaign, called “Fill the Fridge,” will benefit Feeding America’s nationwide network of food banks and will take place in all of Rent-A-Center’s U.S. and Puerto Rico stores, AcceptanceNOW kiosks, Rent-A-Center Franchising, Home Choice and Get It Now! stores in Wisconsin.

There are four ways in which Rent-A-Center customers can donate: buy a pin-up card at the point-of-purchase desk or kiosk; make a cash donation; donate a down payment (only customers who are returning to lease a new agreement after having previously paid in full); donate online beginning September 1 by clicking here.

“Our stores nationwide will raise money that will stay local and benefit local communities,” says Gina Hethcock, Rent-A-Center senior public and community relations manager. “Hard working people are still struggling to make ends meet. Each dollar we raise helps secure 11 meals for people in need, which means that we will provide 1.65 million meals when we meet our goal.”

“One in eight Americans may not know where they will find their next meal,” says Nancy Curby, Feeding America senior vice president of corporate partnerships and operations. “We are thankful to Rent-A-Center for its support of Feeding America member food banks across the country, and we are happy to partner now on a national level. ‘Fill the Fridge’ helps us provide more meals to people in need and creates an opportunity for everyone to help make a difference.”

Hunger relief is one of Rent-A-Center’s three pillars of giving, along with disaster relief and family empowerment. The company has donated a total of $142,300 through corporate and coworker donations and has volunteered more than 600 work hours toward hunger relief alone.