Association of Progressive Rental Organizations

Nationwide Marketing sets agenda for Nashville event

The Nationwide Marketing Group is heading to Nashville in just a few weeks for the group’s PrimeTime show, which will be held at the Gaylord Opryland. The group’s theme “We Are Nationwide” celebrates its roster of 3,500-plus independents and the many years they have served their local marketplaces. Nationwide Furniture is creating a schedule of events designed to help members capture share in their marketplace. The group is putting a new spin on the “Millions in Minutes” auction and rolling out a new event called “Beat the Clock.” Attendees will be invited to join the Nationwide Furniture team and many vendors from 3-6 p.m. on Aug. 15 for the opportunity to buy products at unmatched prices. These are deals only available to Nationwide retailers until the “clock is up” at 6 p.m. The Prepare for Share (PFS) module this year will feature more furniture and bedding offers than ever before. Some of these offers will only be available until the end of PrimeTime, others until the end of the year, but retailers must attend PrimeTime to get these exclusive deals, including additional CashBack offers in the furniture category. The Nationwide Furniture Team will also introduce a new vendor, Malouf, a producer of personalized, luxurious sleep solutions. The marketing group also is continuing to expand its Learning Academy, with a variety of scheduling options and topics. Furniture and bedding vendors will be presenting during several of these courses for the first time, discussing products, marketing strategies and the overall industry trends. Furniture retailers also will have the option to attend the Furniture and Bedding Town Hall, where leading furniture and bedding manufacturers will discuss various topics and challenges independent retailers face. The Town Hall will be moderated by industry icon, Jerry Epperson. Finally, Whirlpool will sponsor the group’s NeXt Gen event Aug. 15 from 8:30-10:30 p.m. at Fuse Sports Bar at the convention center. In addition to the networking event, all NeXt Gen participants are encouraged to attend the Succession Planning 101 course, a panel discussion offered from the Nationwide Learning Academy curriculum. Source: Furniture Today on www.furnituretoday.com

Upcoming Events




Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.