Association of Progressive Rental Organizations

Antitrust Policy

The Association of Progressive Rental Organizations (APRO) is the trade association for a country’s rental purchase industry. APRO is not intended to, and may not, play any role in the competitive decisions of its members or their affiliates or business partners, nor in any way restrict competition among rental purchase dealers in any market segment. Accordingly, any activity that intentionally or unintentionally reduces competition or restrains trade is contrary to APRO policy.

To ensure that APRO members and staff understand the basic antitrust law and APRO’s antitrust policy, the Board of Directors takes the opportunity, through this statement of policy, to make clear its unanimous and unequivocal support for a robust policy of competition among competitor rental companies that is served by the antitrust laws and its uncompromising intent to comply strictly in all respects with those laws. In addition to APRO’s firm commitment to the principle of competition served by the antitrust laws, the penalties which may be imposed upon both APRO and its members involved in any violation of the antitrust laws are so severe that good business judgment demands that every effort be made to avoid any such violation.

ANTITRUST LAWS AND PENALTIES FOR VIOLATIONS
Trade associations and their members are subject to both federal and state antitrust laws. Section I of the Sherman Act prohibits any agreement or understanding affecting the price of a product regardless of the purpose of the agreement or understanding. Violation of the Sherman Act is a felony punishable by a fine of up to $1,000,000 or ten (10) years imprisonment (or both) for individuals or a maximum fine of $100 million for corporations. In addition to a criminal sentence, a corporation or individual convicted of a Sherman Act offense may be ordered to make restitution to the victims for all overcharges resulting from the conspiracy. Victims of bid-rigging or price-fixing conspiracies also may seek civil recoveries up to three times the amount of damages suffered. It is important for APRO members and staff to note that they may be held liable for criminal conspiracy under the Sherman Act for merely attending a meeting in which members of an association engage in an illegal price fixing discussion, even if the members or staff were not active participants in that discussion. The Sherman Act prohibits not only price fixing, but also bid-rigging, agreements among competitors to boycott or allocate markets, and other types of collusion.

Section 5 of the Federal Trade Commission Act broadly prohibits “unfair methods of competition” and reaches anticompetitive conduct by individuals or companies even if there is no agreement or understanding. Violations of the Federal Trade Commission Act may result in a cease and desist order or dissolution of APRO itself. Failure to comply with a cease and desist order can result in fines of up to $10,000.

APRO ANTITURST POLICY STATEMENT
It is the responsibility of every member of APRO to be guided by the Association’s policy of strict compliance with antitrust laws in all APRO activities. It shall be the special responsibility of Committee Chairs, APRO officers and directors to ensure that this policy is known and adhered to in the course of activities pursued under their leadership.

To assist the APRO staff and all its officers and directors in recognizing situations which may raise the appearance of an antitrust problem, the Board will, as a matter of policy, furnish to each such person this policy statement. In addition, APRO staff will ensure that APRO members shall receive and familiarize themselves with the General Rules of Antitrust Compliance. Should questions arise as to the manner in which the antitrust laws may apply to the activities of APRO, such questions shall be directed to APRO’s legal counsel.

Antitrust compliance is the responsibility of every APRO member. Any knowing violation of the APRO General Rules of Antitrust Compliance or this general policy by an APRO member shall be handled in accordance with the APRO Bylaws.

APRO POLICY FOR ANTITRUST COMPLIANCE
The following rules are applicable to all APRO activities and must be observed in all situations and under all circumstances without exception or qualification other than as noted below.

  1. No activity of APRO shall be used for the purpose of bringing about or attempting to bring about any understanding or agreement, written or oral, formal or informal, express or implied, among competitors with regard to business practices, the form or content of documents or contracts, prices (current or future), terms or conditions of sale, distribution, volume of loan originations, territories or customers.
  2. No APRO activity or communication shall include discussion for any purpose or in any fashion of pricing methods or allocation of territories or customers.
  3. No APRO activity or communication shall include any discussion which might be construed as an attempt to prevent any person or business entity from gaining access to any market or customer for goods or services, or to prevent any business entity from obtaining a supply of products or services or otherwise purchasing products or services freely in the market.
  4. APRO shall not make any effort to bring about the standardization of any product, or to prevent the development, marketing or sale of any product not conforming to a specified standard for the sole purpose or with the sole effect of inhibiting competition or impeding free choice among consumers for products and services offered by APRO’s members.
  5. No APRO activity or communication shall include any discussion which might be construed as an agreement or understanding to refrain from obtaining funding or purchasing any equipment or services or other supplies from any supplier.
  6. APRO shall not exclude competitors from membership in APRO, restrict members from dealing with non-members or limit access to information developed by APRO, unless such limitation is based on the need to protect trade secrets or privilege.
  7. Speakers at APRO meetings shall be informed of the need to comply with APRO’s antitrust policy in the preparation and presentation of their talks.
  8. All APRO meetings shall be regularly scheduled and conducted according to an agenda prepared in advance of the meeting and reviewed by APRO’s legal counsel. The minutes of all APRO meetings shall be accurate and the APRO officer or director should never sign meeting minutes which have been altered, which are incomplete, or have not been reviewed by APRO’s legal counsel. In no case shall APRO members hold informal meetings in connection with regularly scheduled APRO meetings which fail to comply with these procedures, or which violate APRO’s General Rules of Antitrust Compliance.

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Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.