Association of Progressive Rental Organizations

2024: A Day in the Life in RTO | Michael Maddaloni

Name: Michael Maddaloni

What’s your current role/title?

Co-Owner and Chief Financial Officer for Dream Furnishings and Electronics, LLC.

Years in RTO:

I’m actually new to rent-to-own, having recently graduated from Clemson University’s MBA Corporate program.

How did you find your current position?

I founded the company, organized an investment campaign, and secured partnerships with people who have more RTO industry knowledge and background than I do.

What did you do before you began working in RTO?

I earned a Bachelor of Science degree in Management / International Business Administration, then an MBA in Corporate Business Administration, working in insurance in-between. I’ve also been the CEO / Founder of startup Maddaloni Distilling Company for the past two years.

What do you do in a typical day or week?

I’m currently focused on developing an exceptional initial company culture and engaging in positive community outreach, as well as securing new B2B connections and overseeing day-to-day operations in B2C. I also serve as the company’s accountant and legal liaison.

What are the benefits of working in RTO?

Rent-to-own has allowed me to access the potential of a thriving – but largely unknown or misunderstood – industry. Between the lack of general RTO knowledge by investment-grade entrepreneurs, rent-to-own’s gem of a business often being obscured by retail, and the requirement of large capital investments that must be strategically managed, RTO has numerous barriers to entry which prevent an oversaturated market.

What do you love best about your job or employer?

I love meeting people in our community face-to-face, and having the chance to not only make a positive impact around me, but also forge the legacy of a service-oriented and consumer-friendly brand for the future of my company.

How do you manage work-life balance?

From a young age, I committed myself to being an entrepreneur, following in the footsteps of my father and his father. I have no concern at this point for “work-life balance,” as this job currently functions as a career, a hobby, and a pleasure to work in.

What do you predict will change in the rent-to-own industry over the next five years?

The “retail apocalypse” is, indeed, at-hand, and we must all be prepared to adapt and move forward in an ever-changing world. I believe we’ll see an overall shift toward e-commerce, online servicing, and at-home viewing and purchasing options. I also see the prospect of many new forms of goods transitioning into the RTO sector as society continues to become more reliant on credit and subscription-based services.

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Mike Lewis

Mike Lewis is a Premier Rental Purchase franchisee with multiple stores and currently serves as Vice President of Operations. With 33 years of experience in the rent-to-own industry, he has spent the past 20 years working closely with franchisee owners and previously spent 12 years in Corporate RTO, gaining a strong foundation in the business.

For the past five years, Mike has been sharing his knowledge by teaching managers and franchisees at the company’s Training Center.

Outside of work, he enjoys time with his family, kids, and grandkids, and appreciates the simple things in life – especially riding his Harley Davidson with the sun on his face. If you know, you know!

Lauren Talicska

Arona Corporation dba Arona Home Essentials

Lauren Talicska is an experienced multi-channel marketing specialist and the Vice President of Marketing & Communications at Arona Home Essentials. She has found her home in the RTO community, supporting stores in branding, growth, and increasing traffic.

You may recognize Lauren as a former RTO vendor, including her time as a partner for Nationwide RentDirect, or her previous participation in the APRO Vendor Advisory Committee. Lauren calls Columbus, Ohio, home and spends her workday crafting and executing marketing promotions from inception to realization, all while supporting the branding and social media needs of all the Arona stores in 12 states (plus Puerto Rico!).

Charles Smitherman

APRO

Charles Smitherman, JD, PhD, CAE, became CEO of APRO in 2023, bringing years of legal and executive experience in the rent-to-own industry. 

Prior to joining the association, Charles served as COO, General Counsel, and Vice President of PTS Financial Services, where he played an active role in the rent-to-own industry by representing his company through PTS’s club program offering with APRO member dealers. Charles is an attorney with two decades of experience across a wide variety of areas, including RTO, consumer financial services, antitrust, corporate law, mergers and acquisitions, litigation, franchise law, and privacy law. Following law school at the University of Georgia, Charles earned a Master of Legal Studies and PhD in Law from the University of Oxford in England.

Charles is credentialed as a Certified Association Executive (CAE) with the American Society of Association Executives, a Certified Franchise Executive (CFE) with the International Franchise Association, and a Certified Information Privacy Professional (CIPP/US) and Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals. As APRO’s sixth CEO in its 45-year history, he brings a collaborative, member-focused approach to association leadership, emphasizing transparency, advocacy, and value creation. Outside of work, Charles is an active ultra runner and open water swimmer.

Mike Kays

Ashley Furniture Industries

As VP of Rental Sales for Ashley Furniture Industries, Mike thrives on building relationships with our RTO industry veterans, and helping businesses grow through new product, new marketing, and new supply chain options.

Mike works to leverage a wide breadth of relationships and influence, intimate knowledge of market trends, and unique knowledge of what RTO dealers need from a supplier to be successful.

The saying goes that a high tide raises all boats, and our goal is to leverage the world’s largest furniture manufacturer to drive the continued growth of the RTO industry and all the suppliers.

Mike Tissot

Countryside Rentals Inc., dba Rent-2-Own

Mike grew up in the rent-to-own industry under the guidance of his father, former APRO President and RTO legend Darrell Tissot. For nearly 25 years, Mike’s innovative leadership has helped expand the family business to more than 40 stores across Ohio and Kentucky while also shaping the industry as a whole.

He has served as President of the Ohio Rental Dealers Association, an APRO board member and Treasurer, and President and Treasurer of the TRIB Group. His contributions have earned him the APRO President’s Award of Excellence and the title of APRO Rental Dealer of the Year.

Outside of RTO, Mike enjoys time at the lake house or in Orange Beach, Alabama, with his girlfriend, Angela Strong McCool. A passionate Cincinnati Reds fan, he rarely misses a game, whether watching or listening alongside his parents. He also takes every opportunity to visit Arizona, where his daughter is currently attending Arizona State University.