Premier Rental-Purchase Opens in Newport News, Virginia

New Premier Rental-Purchase franchisees Walt and Laurie Ulbricht

The Premier Companies recently announced the opening of its newest location in Newport News, Virginia. The new store is owned by APRO member and Rent-to-Own veteran Walt Ulbricht.

Ulbricht opens his first RTO store with more than 30 years of industry experience. Having worked at Bestway, Hometown Rentals and most recently at Rent-A-Center as District Manager, he and his wife Laurie wanted to operate their own store and be face-to-face with customers.

“I wanted to get out of the corporate world and have my own business, a family business,” says Ulbricht. “Premier was very attractive to me because of all the different areas of support.”

Premier Rental-Purchase in Newport News hosted its grand opening March 23-25 and the Ulbricht’s are excited about their new venture and look forward to being a part of the Premier Companies and its community.