Rent-to-own employees are the backbone of the industry. As such, APRO likes to feature rent-to-own employees out there in the field that have been a part of the rent-to-own family helping build the industry. This article features RNR’s Matt King from St. Petersburg, Florida.
Matt started out as a RNR wheel technician 15 years ago and has worked up to Operations Manager of 7 RNR corporate locations and part owner of three in Florida.
Matt entered the business with a passion for cars that started out when Matt was young as cars were something he and father shared a common bond. As he states, “I love automotive so much, it felt like it would be a fun career to have.” He understands that rent-to-own wheels and tires and RNR are a different business than traditional wheel and tire stores and in the automotive industry in general. “We sell customer service first and tires and wheels second. And our customers are great! They are the mom’s and dad’s that need safe tires on their vehicles to the car enthusiast that want to look good cruising down the road.” He proclaims one of the best parts of his job is working with the best employees and traveling to the different RNR locations learning new ideas that he can share with everyone. One of which came from an employee who recommended they offer six months same as cash versus the four months. They now promote it in all stores and their advertising. His response to the new idea was, “why didn’t I think that. lol”. His customer service-first mentality shows in helping thousands of customers through the years but one that stands out is Sam Brown. Sam has been a customer since 2001 and has purchased many sets with RNR and referring friends and families to his shop. But Matt says it’s the personal relationship he enjoys the most from Sam and his many other customers.
Matt has been married for seven years to wife and best friend Heather who spend all of their spare time together. He enjoys riding his bike, Sea Doo-ing, shooting at the range and rooting for the Tampa Bay Rays.
Kudos to you, Matt, for all you do to help the rent-to-own industry thrive in the marketplace and serve customers throughout the nation. 
