APRO Publications - RTOHQ: The Magazine

A new chapter in rent-to-own communications has begun. RTOHQ: The Magazine is setting a new standard for the rent-to-own industry's printed communications. Its predecessor, Progressive Rentals, was the Association of Progressive Rental Organizations' award-winning, four-color, bimonthly magazine providing news, industry trends, management techniques, details on upcoming events, APRO member opinions, in-depth profiles of RTO dealers from across the nation and more.

The new generation, RTOHQ: The Magazine, will take a different communications approach by examining the larger issues facing the industry and its players - rental dealers and vendors who work every day to build the honor and esteem of rent-to-own. Click on the links below to access PDFs of the feature articles from the most recent issue of Progressive Rentals magazine, and watch for future issues of RTOHQ: The Magazine!

 

April - May 2009
Download the Full Issue (PDF)

APRO’s Big Show Returns to the Cities of Light
By APRO
Paris and Las Vegas share the nickname “City of Light.” But you don’t have to settle for one over the other—-enjoy both at the same time! APRO returns to Paris and Bally’s in Las Vegas for the 2009 Rent-to-Own Convention and Buying Show, August 30–September 2. What happens in Vegas is très magnifique!

The Lobbyists
By Kristen Card
While the rent-to-own industry employs an impressive grassroots movement aimed at securing a federal definition, it relies on efforts from inside the Beltway, as well. Lobbyists John Raffaelli, Zahra Buck, Tonya Speed and Palmer Hamilton help keep rent-to-own on the minds and agendas of the lawmakers on Capitol Hill.

Protecting Rent-to-Own Trade Secrets
By Ed Winn III
When an employee leaves your store, do your company’s private information—-and your customers—-go with him? APRO’s legal counsel explores the strategies for keeping your trade secrets where they belong.

A Permanent Opportunity in Temporary Housing
By Tiffany Hamburger
In our previous issue, we profiled the home staging industry, a potential new revenue source for rent-to-own. Now, a look at another under-tapped market to consider.

Vendor Spotlight: Bonnie Nitzsche
By Tiffany Hamburger
Known for her good cheer and stalwart dedication, an APRO Vendor of the Year recipient and undisputed friend of the rent-to-own industry turns the reins over to her son.

 

More Information:

• Got news for RTOHQ: The Magazine? Or, perhaps, a topic you'd like to see covered in an upcoming issue? Please contact APRO by e-mail or by calling 800/204-2776.
• If you are not an APRO member and would like to subscribe to RTOHQ: The Magazine, please contact Laurie Hill by e-mail or by calling 800/204-2776.