 APRO: The Official Voice of the Rent to Own Industry
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 Rent-to-own News
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Rent-to-own News - APRO's Rock-n-Reno Bowling Party scores high points for funBy Neil Ferguson
And indeed, the lanes were plentiful, allowing all partiers to give the sport their best shot. When the last pin went down, the highest score—a striking 192—went to Benny Cheek with Bestway Rent-to-Own in Dallas, Texas. And what bowling party wouldn’t be complete without issuing a trophy or two: one to Cheek and one to the lowest-scoring game, which went to Jeanette Beardsley of RTO Systems, who scored 50. During the party, participants were urged to try their luck against two pro-bowler wannabes from High Touch. The $50 entry fee to challenge the semi-pros, Donna DiTrani and Jason Mock, was donated to APRO’s PAC or Team APRO, depending on which side won. DiTrani and Mock showed their worth as only two rental dealers, “Tiger” John Cleek Jr. and Jeremy Johnson, were able to defeat them. A third bowler, Mike Tissot, came very close.
The challenge raised $1,500 for APRO’s legislative efforts and the association thanks those who participated for this worthy cause. High Touch’s Wayne Chambers ponied up the $100 donation for Cleek and Johnson. The house band for the evening was Route 66, featuring two female lead singers and a fantastic band playing a wide variety of 1950s and 1960s classics. The performance included impromptu guest vocals by Larry Sutton of Rent-n-Roll in Florida and Lyn Leach with Ace Rent-to-Own in Nebraska. APRO would like to thank the sponsors of the Rock-n-Reno 1950s Bowling Party: ColorTyme, D&H Distributing, Dell, DPI Teleconnect, Florida State Games, JD Byrider, LG Electronics and Moneris Solutions. Click here to view more pictures of the event in APRO’s Photo Gallery.
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2012 APRO Dave Egan
Legislative Conference
April 17-19, Washington, D.C.
Mark your calendars!
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RTOHQ: The Magazine
RTOHQ: The Magazine is the Association of Progressive Rental Organizations' award-winning rent-to-own industry magazine, and it's available here. | |||
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CLICK HERE FOR OUR DIGITAL RTOHQ: THE MAGAZINE
RTOHQ: The Magazine’s upgraded digital format APRO's new, mobile-ready magazine is now available in addition to our print edition. The digital format provides the same informative content as our printed magazine, but also offers tools to make the reading experience more enriching. Access the table of contents page with one click or tap. Get additional information from advertisers by clicking on the links in their ads. The interface is easy to navigate and requires no special app—read our magazine on your computer, digital table or smartphone. Click here to access the digital version of RTOHQ: The Magazine November-December 2011.
Marketing Matters This year marks the launch of a marketing campaign initiated by APRO to build the rent-to-own customer base. It will be a multi-year endeavor employing multiple strategies. In this and upcoming issues of our magazine, we will address the many facets of marketing that affect our industry.
Striving for an A with the BBB by William E. Freeland Consumers often refer to the Better Business Bureau's ratings to help them make rental and purchasing decisions. National Rent-to-Own's human resource manager outlines the steps every RTO company should pursue to help earn an A+ from the BBB.
Creating an Extraordinary Customer Experience by Bill Keese Apple does it. Southwest Airlines does it. Can the rent-to-own industry also garner a national reputation for exceptional service and, in the process, attract new customers?
BB and BBQ on Beale Street Memphis' reputation for tremendous food, groundbreaking music and Southern charm is well deserved. It's not too early to start planning your trip there next July for APRO's 2012 Rent-to-Own Convention and Trade Show.
Card Talk by Ed Winn III Credit and debit card payments are on the rise in rent-to-own. So are the risks in keeping such transactions secure.
Rent-to-Own Families, Part VI by Kristen Card No, you're not seeing double, or are you? Our latest profiles of kindred colleagues include two sets of twins-the Botkins and the Kimbles. And in Kansas, a son and daughter help their dad keep business running Strong.
Future issues of APRO's magazine will be available in this same new format. Click here to access past issues that are not yet archived in the new interface.
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Association of Progressive Rental Organizations 1504 Robin Hood Trail Austin, Texas 78703 800/204-2776, ext. 103 Fax 512/794-0097 |