Rent-to-own News

Rent-to-own News - Easy 2 Own re-opens after fire disaster number two

August 11, 2011

Easy 2 Own recently re-opened after a second devastating fire.

Easy 2 Own of Bluffton South Carolina is back on its feet after a devastating fire.

Again.

The store re-opened recently after a robber firebombed the building after stealing around $750 worth of electronics in November 2010.

 

The rent to own store was one of five businesses torched in the crime spree. Heavy smoke damage resulted in a total loss to the showroom, and forced the store to gear back to temporary operations run out of its storeroom in the back.

 

This most recent disaster came on the heels of a 2008 electrical fire that was so hot that it melted flat screens on the wall 100 feet away. Fortunately the insurance company and Easy 2 Own's lessor worked closely together to expedite the recovery and rebuilding process that forced Easy 2 Own to close its doors a mere two years after opening.

 

The company opened a temporary location nearby and moved back into the rebuilt location in May 2009.

 

Recovering from two disastrous fires within two years has given Easy 2 Own owners Hope and Albert Entwistle a new appreciation for their insurance provider.

 

"What we learned is that it is very important that you know your insurance coverages and what you will need in the event of a catastrophe," Entwistle said. "It is unpleasant to plan for a tragedy, but being prepared can save a lot of time and money. If you are in leased premises, it is important for you to know the coverages your landlord provides, to ensure the property and contents are totally covered between the two insurance companies. It is essential you have a quality agent that understands the RTO business."

 

The Entwistles credit Bob Scott of RTO Insurance, as being "most helpful through our two tragedies."

 

He said Easy 2 Own recently added unbreakable glass, window and door security via ProGuard and that the arsonist was apprehended partially as a result of his video surveillance system.

 

"It is hard to fathom what our business has been through," he's said, "but we have been diligent in our efforts, and hopefully that will reward us."
 

About APRO
The Association of Progressive Rental Organizations is the official voice of the rent-to-own industry and the most accurate and trustworthy source of rent-to-own news in the industry. Founded in 1980, APRO is the national, nonprofit trade association advocating and representing the rent-to-own industry before the U.S. Congress, state legislatures, courts, media and the public.

For more information, visit www.rtohq.org.




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RTOHQ: The Magazine
RTOHQ: The Magazine is the Association of Progressive Rental Organizations' award-winning rent-to-own industry magazine, and it's available here.

CLICK HERE FOR OUR DIGITAL RTOHQ: THE MAGAZINE

 

RTOHQ: The Magazine’s upgraded digital format

APRO's new, mobile-ready magazine is now available in addition to our print edition. The digital format provides the same informative content as our printed magazine, but also offers tools to make the reading experience more enriching. Access the table of contents page with one click or tap. Get additional information from advertisers by clicking on the links in their ads. The interface is easy to navigate and requires no special app—read our magazine on your computer, digital table or smartphone. Click here to access the digital version of RTOHQ: The Magazine March-April 2012.

 

 

A New Rent-to-Own Experience

by Neil Ferguson

Here’s the lowdown on APRO’s 2012 Convention and Trade Show, July 24-26 in Memphis. The RTO industry’s big event will offer many valuable experiences, including insights on how to turn your stores into “experiences”–the good kind for consumers

 

Who Is Your Competition?

by Bill Keese

In order to expand your customer base, you can learn a lot by observing your competitors. But first, you need to figure out just who they are. If you think your only competition is the rent-to-own store down the street, you’re not considering the bigger picture. APRO’s executive director offers a big-picture perspective.

 

A Review of Online Customer Complaints

by Ed Winn III

While rent-to-own companies have not cornered the market on negative reviews posted on consumer complaint websites, it’s no surprise that there are cyberspace beefs against RTO. APRO’s general counsel reviews some of them in search of a pattern and he considers appropriate response to online complaints.

 

Rent-to-Own Families, Part VIII

by Kristen Card

Our series of family-run rent-to-own businesses continues with profiles of the Homeiers in Kansas and two Texas-based sets of kindred colleagues, the Spangles and the Weisblatts.

 

 

Future issues of APRO's magazine will be available in this same new format. Click here to access past issues that are not yet archived in the new interface.

 

Association of Progressive Rental Organizations
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